Tools & services
Google Business Profile
Google's system for managing eligible businesses' information in relevant Google experiences.
In everyday use
An eligible business updates its public contact details.
What to keep in mind
Eligibility rules apply. Do not assume an online-only project qualifies for a local business profile.
Also searched as: Google My Business, GBP
Further reading
Original explanation and example by Perspectism. Further reading may cover the wider subject, rather than this exact wording. Edition updated 7 October 2026.
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