AI & the web
SEO
Search engine optimisation: helping search engines understand content and helping people find useful pages.
In everyday use
A site uses clear titles, crawlable links and accurate descriptions.
What to keep in mind
SEO does not guarantee a ranking or a sale.
Also searched as: search engine optimization, search engine optimisation
Further reading
Original explanation and example by Perspectism. Further reading may cover the wider subject, rather than this exact wording. Edition updated 7 October 2026.
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