Marketing & measurement
Shopping
An experience for discovering, comparing or purchasing products.
In everyday use
A viewer follows a product tag to a shopping page.
What to keep in mind
The availability of a platform's shopping features varies by market, account and product.
Also searched as: social shopping features
Further reading
Original explanation and example by Perspectism. Further reading may cover the wider subject, rather than this exact wording. Edition updated 7 October 2026.
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