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Marketing & measurement

Social customer service

Helping customers through social platform comments or messages.

In everyday use

A company answers an access question in a social inbox.

What to keep in mind

Move sensitive details to an appropriate private support channel.

Also searched as: social support

Further reading

Original explanation and example by Perspectism. Further reading may cover the wider subject, rather than this exact wording. Edition updated 7 October 2026.

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