Branding
Brand ambassador
A person who represents or advocates for a brand through an agreed or ongoing relationship.
In everyday use
An athlete regularly represents a sport brand at events.
What to keep in mind
The relationship can be paid; the title alone does not explain its terms.
Also searched as: ambassador
Further reading
Original explanation and example by Perspectism. Further reading may cover the wider subject, rather than this exact wording. Edition updated 7 October 2026.
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